Our Editorial Process
Every piece of content published on Hero Pet Health goes through a rigorous editorial process designed to ensure accuracy, clarity, and usefulness for pet parents.
- Research & Planning: Our team identifies topics based on pet parent needs, veterinary best practices, and current scientific research.
- Expert Writing: Content is written by experienced pet health writers with backgrounds in animal science, veterinary medicine, or related fields.
- Veterinary Review: All health-related content is reviewed by qualified veterinary professionals before publication.
- Editorial Review: Our editorial team ensures content meets our quality standards for clarity, accuracy, and accessibility.
- Ongoing Updates: Published content is regularly reviewed and updated to reflect the latest research and veterinary guidelines.
How We Research Articles
Our research process prioritises peer-reviewed scientific studies, veterinary textbooks, and authoritative sources in animal health.
- Peer-reviewed veterinary journals and publications
- Australian Veterinary Association guidelines
- International veterinary organisations (WSAVA, AAHA)
- University veterinary school resources
- Government animal health agencies (APVMA, DAFF)
- Established veterinary textbooks and reference materials
Fact-Checking Procedures
We take accuracy seriously. Our fact-checking process includes:
- Verification of all statistics and data points with primary sources
- Cross-referencing health claims with multiple authoritative sources
- Review by qualified veterinary professionals
- Regular audits of published content for accuracy
- Prompt corrections when errors are identified
Author Qualifications
Our content team consists of qualified professionals with expertise in pet health:
- Veterinary professionals (BVSc, DVM, or equivalent)
- Animal science graduates and researchers
- Experienced pet health writers and journalists
- Certified animal nutritionists
- Qualified animal behaviourists
Veterinary Review Process
Health-related content is reviewed by qualified veterinary professionals who:
- Hold current veterinary registration in Australia or equivalent jurisdiction
- Have relevant clinical experience in the topic area
- Verify medical accuracy and appropriateness of recommendations
- Ensure content aligns with current veterinary best practices
- Flag any potential concerns or areas requiring clarification
Vet-reviewed content is marked with our "Vet Reviewed" badge, including the reviewer's name and credentials.
Correction Policy
We are committed to accuracy and transparency. When errors are identified:
- Minor errors (typos, formatting) are corrected promptly without notice
- Substantive corrections are noted at the bottom of the article with the date and nature of the correction
- Significant factual errors may result in an editor's note explaining the correction
- We maintain a record of all substantive corrections
To report an error or concern, please contact us at hello@heropethealth.com.au
Medical Disclaimer
The information provided on Hero Pet Health is for educational purposes only and is not intended to replace professional veterinary advice, diagnosis, or treatment. Always seek the advice of your veterinarian or other qualified animal health provider with any questions you may have regarding your pet's health. Never disregard professional veterinary advice or delay seeking it because of something you have read on this website.